We build the systems that bring you pipeline.
CYTEQ is a B2B growth and engineering studio. We generate demand, wire the infrastructure behind it, automate the manual work around it, and build the software when the system you need does not exist yet, with one team across all four.
What we do
Four lines of work, sold on their own or stacked. Most clients start with lead generation because it produces meetings fastest, then add the layers underneath as the engine gets heavier.
01. Lead generation
LinkedIn-led outbound that puts qualified demos into your sales calendar: optimised profiles, authority content and personalised sequences, with email and landing pages in support.
- Profiles activated and managed
- Personalised outreach at volume
- Replies handled and calls booked
How a program runs
02. GTM engineering
The infrastructure underneath outbound: buying signals, enrichment, routing and a CRM that stays clean. You own the system rather than renting an operator.
- Signal and intent triggers
- Enrichment and list automation
- CRM and pipeline wiring
What we build
03. AI workflow automation
The repetitive work around the revenue engine handed to workflows, with a human approval gate in front of anything a customer sees.
- Lead capture and routing
- Approval and reporting flows
- Internal AI assistants
What we automate
04. Custom software and AI products
When the system does not exist off the shelf, we build it: internal platforms, client portals and AI-enabled products, delivered by a dedicated team.
- Web and mobile platforms
- AI features and integrations
- Dedicated monthly team
How we build
How we work
The same four principles apply whether we are running outreach, wiring a CRM or shipping software.
One team, end to end
The same group handles strategy, build and the monthly running of it. Nothing is handed to a separate department once the contract is signed.
Built in your systems
Workflows, data and accounts live in your stack and stay yours. Documentation is handed over as part of delivery, not sold back later.
Senior people on the work
Targeting, architecture and messaging decisions are made by people who have done it before, not passed to whoever is free that week.
Measured in writing
Every engagement has one number it is judged on, agreed before work starts and reported every month, including the months it goes the wrong way.
Who we work with
B2B teams with a considered, multi-stakeholder sale, where the buyer researches before they ever fill in a form.
Considered B2B sales
Software, services, industrial products or consultancy: anything where a demo or a conversation is the real conversion event.
Named-account markets
A finite list of companies worth winning, rather than a market you can only reach through paid ads.
Teams without a growth bench
Founders and commercial leads who need pipeline and systems now, and cannot wait two quarters to hire and ramp.
Tell us where the bottleneck is.
Not enough conversations, the wrong ones, or too much manual work around them. Send us the shape of the problem and we will come back with what it would take to fix it.